For studio owners, teachers, and founders
Retreat Host - Prague, Czech Republic
personal. I started going on retreats and studying with teachers who opened the doors to the philosophical and internal layers of the practice. In 2022 I completed my 200 hour training without ever planning to teach. Yet the more I learned, the more I felt pulled to share....
Studio OwnerBefore yoga, I studied Creative Advertising at RMIT University in Melbourne (Class of 2011). In many ways, it was the perfect preparation for yoga—it taught me how to stay creative and sane in a competitive world....
Studio OwnerI live in North Carolina with my husband Wes, and together with my business partner, Lies Sapp, I co-own Carrboro Yoga as well as the Hillsborough Spa and Day Retreat. My first yoga class? I hated it. It felt confusing and far harder than I expected....
Studio Ownerprofessional work all revolve around building inclusive, supportive spaces. When Joyce and Amy met, their friendship quickly extended beyond the mat, setting the stage for a powerful partnership. Joyce first discovered yoga during a Body & Soul retreat....
Studio OwnerYoga gave me strength, but more importantly, it gave me compassion for myself. This deepening connection to yoga led me to take a leap I never thought possible. I traveled to Costa Rica and completed my yoga teacher training at Nexus Yoga Institute....
Studio OwnerI felt like I'd found a whole new world. After about six months of practice I signed up for my first teacher training at a cool vinyasa studio, which was a complete revelation....
Studio OwnerAt 26, I specialised in yoga for pregnancy, which led organically to a Bachelor of Sciences in Midwifery and 10 years working in a big London birthing unit. I was invited to Switzerland to teach as a holiday substitute. I fell in love with the students, the space, the city....
Studio Ownerhad never known before. That spark still burns bright today. The biggest challenge in those early years was being young and stepping into teaching at a time when most people my age didn't yet understand yoga....
Studio OwnerBeyond the studio, I'm a multifaceted woman. My background is rooted in movement, Pilates, wellness, and a deep love for growth and community. I'm inspired by creativity, grounded by close relationships, and fueled by moments of quiet reflection....
Studio OwnerWhat sets Daniela apart is the way she fuses ancient practices with modern frameworks. She holds advanced degrees in Curating and Transversal Design, and her work is shaped by philosophies ranging from Eastern traditions to decolonial theory, biomimicry, and t...
Business Library
Subscribe for founder breakdowns, business lessons, tool recommendations, and new story updates.
Pricing, operations, positioning, retention, launch strategy, and community-building lessons from featured founders.
02Deeper breakdowns of successful studios, retreats, platforms, schools, podcasts, and yoga product companies.
03Editorially useful recommendations for booking, CRM, email, SEO, websites, and marketing systems.
Paid story submissions
Submit a founder story for editorial review and reach readers who care about yoga business, studio growth, retreats, teacher trainings, wellness products, and mindful entrepreneurship.