About the magazine

A publication about the people building the business of yoga.

Yoga Founders Magazine shares the journeys, lessons, and decisions behind yoga studios, retreats, schools, apps, platforms, podcasts, products, and founder-led communities.

Shadab Ansari, founder of Yoga Founders Magazine

Meet the founder

Shadab Ansari — Why I Started This

Founder, Yoga Founders Magazine

From a young age, I have always been curious about business—how people build successful brands, overcome challenges, and turn their ideas into something meaningful.

Later, I discovered the world of yoga and saw an opportunity to bring these two interests together. That is how Yoga Founders Magazine began.

The purpose is simple: to learn from yoga business founders who have already built successful businesses and share their experiences with others. Instead of making every mistake yourself, you can learn from people who have already faced those challenges and apply their lessons to your own journey.

Because mistakes can cost money, but more importantly, they cost time—and time is limited.

Mission

Why it exists

Many yoga business stories disappear inside short social posts. This magazine gives those stories a permanent home, making it easier for founders to learn from each other and for the wider industry to recognize the people shaping it.

Kimi Hajian, a featured yoga founder

Founder stories

Personal, practical, and honest stories from yoga entrepreneurs across different business models and countries.

Eddie Arpin, a featured yoga business founder

Business lessons

Clear takeaways from real decisions: pricing, marketing, operations, community, hiring, systems, and resilience.

The founders of The Yoga House

Industry connection

A place for yoga business owners, educators, service providers, and partners to discover each other.

Editorial promise

Premium, trustworthy, and useful

  1. Treat every founder story with care and respect.
  2. Keep the business lessons practical and easy to apply.
  3. Separate editorial value from advertising so reader trust stays protected.